Debunking the Bunk is a short-form comedy series I creatively led and art-directed for Credit Karma. The concept centers on two goofy, well-meaning bunk-bed roommates who chat through the wild money myths they’ve seen online. Each episode plays out as a quick, comically casual back-and-forth where they “bunk” or “debunk” the myth in real time. What started as a single social clip organically grew into a full-fledged piece of Credit Karma IP, a recurring format the brand still uses today.
AGENCY - W+K Portland
CREATIVES Peyton Hopkins and Myself
EDITED by Sebastian Fidler
DOP - Jason Roarke
DIRECTED by myself
AGENCY PRODUCER - Evan Hailstone
PRODUCTION - W+K PDX